Infographics Pros and Cons
An infographic is a data-rich visualization of a story or thesis. It is a tool to educate and inform and "a way to build awareness and inbound links at half the cost of standard online marketing campaigns."
Pros:
Infographics help the user visualize information in a creative manner. The colorful designs keep the users attention and interest.
They can provide a great deal of information and detail. It is much more interesting to look at infographics as opposed to just continuous texts.
More likely to be searched online due to design style.
Some popular infographics are the venn diagram, tube maps, and visual charts.
Cons:
Some infographics seem too cluttered with details. They can be simplified with just one or two images. Too much information may be overwhelming to the user.
Infographics like the above can be distracting with no starting point.
Reference:
(2012 July 9). Inspired Mag. Retrieved from https://inspiredm.com/30-infographics-about-infographics/
Pros:
Infographics help the user visualize information in a creative manner. The colorful designs keep the users attention and interest.
They can provide a great deal of information and detail. It is much more interesting to look at infographics as opposed to just continuous texts.
More likely to be searched online due to design style.
Some popular infographics are the venn diagram, tube maps, and visual charts.
Cons:
Some infographics seem too cluttered with details. They can be simplified with just one or two images. Too much information may be overwhelming to the user.
Infographics like the above can be distracting with no starting point.
Reference:
(2012 July 9). Inspired Mag. Retrieved from https://inspiredm.com/30-infographics-about-infographics/
Hi Jay!
ReplyDeleteInfographic is such an interesting topic, and I really enjoy reading and researching about it. I agree with you when you mentioned that “some infographics seem too cluttered with details. Infographics like the above can be distracting with no starting point.” As I mentioned in my blog everywhere we go we see images, typography, symbols, everything are combining to communicate, or to give us information about something. I don’t know if you have a chance to travel and visit big cities like New York, Los Angeles or São Paulo; these cities are crowded with infographics all over the place. In the transit, advertising, subway, mall, retail stores, etc. As we are studying information design I’m understating and discovering how information is everywhere we and in everything we do. Thanks you for sharing your thoughts!
Tiago